Markets › North Carolina
In the Tar Heel State, part of the Census Bureau's South Atlantic division, Pecan Street tracks 15 markets. Median sale prices run from $270K in Rocky Mount to $473K in Wilmington over Jul–Sep 2026. Six of 15 are higher than a year earlier, eight are lower and one is unchanged; Greenville leads at +4.3% and Rocky Mount trails at -3.3%.
Homes sit longest in Asheville (84 median days on market) and sell fastest in Greensboro (57 days). The share of active listings with a price cut runs from 28% in Greenville to 46% in Hickory. Price-to-rent ratios run from about 13 in Fayetteville to 18 in Hickory, measured as years of HUD Fair Market Rent per median sale price. Among the 383 U.S. metros Pecan Street tracks, the Rocky Mount metro has the 18th-slowest year-over-year price growth and the Asheville metro the 25th-most median days on market. North Carolina's unemployment rate was 3.4% in Sep 2026 (BLS via FRED), below the national rate of 4.2%.
| Market | Median sale price | YoY | Days on market | Price-cut share | Price-to-rent |
|---|---|---|---|---|---|
| Asheville | $461K | +2.2% | 84 | 40% | ≈ 17 |
| Burlington | $326K | -0.9% | 61 | 42% | ≈ 16 |
| Charlotte | $416K | +0.2% | 64 | 46% | ≈ 16 |
| Durham | $450K | -2.8% | 60 | 43% | ≈ 17 |
| Fayetteville | $301K | -1.0% | 62 | 37% | ≈ 13 |
| Goldsboro | $272K | -0.2% | 73 | 38% | ≈ 15 |
| Greensboro | $301K | -0.6% | 57 | 43% | ≈ 15 |
| Greenville | $294K | +4.3% | 66 | 28% | ≈ 16 |
| Hickory | $303K | +1.2% | 63 | 46% | ≈ 18 |
| Jacksonville | $318K | +4.1% | 66 | 39% | ≈ 15 |
| Pinehurst | $430K | -0.1% | 76 | 29% | — |
| Raleigh | $431K | -3.2% | 59 | 44% | ≈ 17 |
| Rocky Mount | $270K | -3.3% | 74 | 33% | ≈ 14 |
| Wilmington | $473K | +1.2% | 71 | 39% | ≈ 18 |
| Winston-Salem | $314K | -0.0% | 60 | 44% | ≈ 15 |
Median sale price and year-over-year change from Redfin (rolling three months); median days on market and the share of active listings with a price cut from Realtor.com; price-to-rent is each market page's figure (its median sale price over a year of HUD Fair Market Rent). Figures are per metro market, not statewide.
Strength 4 / 5
49 days
Jacksonville homes taking 49 days to sell — +206.2% vs. a year ago
Homes are sitting materially longer than they were this time last year — the first hard sign of softening demand or over-priced inventory.
Source: Redfin, city figures, Jul–Sep 2026